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Background and Focus: 

The DHL-SMU Analytics Lab is a joint initiative by SMU and the DHL, aimed at driving the innovation and development of applicable advanced analytics concepts across the supply chains globally.

Focus Areas: 

  • Develop game-changing analytics and Artificial Intelligence-based solutions
  • Leverage the use of analytics to uncover hidden business opportunities, create new markets and solve business problems
  • Drive customer-centric and strategic internal projects
  • Develop scalable solutions
  • Provide analytics as a service


The DHL-SMU Analytics Lab was first established in September 2016 and it has been extended for another two years with fresh investment by DHL in September 2018 for further collaboration.

Last updated on 24 Sep 2018 .