Background and Focus: 

The DHL-SMU Analytics Lab is a joint initiative by SMU and the DHL, aimed at driving the innovation and development of applicable advanced analytics concepts across the supply chains globally.

Focus Areas: 

• Develop game-changing analytics and Artificial Intelligence-based solutions
• Leverage the use of analytics to uncover hidden business opportunities, create new markets and solve business problems
• Drive customer-centric and strategic internal projects
• Develop scalable solutions
• Provide analytics as a service

History:

The DHL-SMU Analytics Lab was first established in September 2016 and it has been extended for another two years with fresh investment by DHL in September 2018 for further collaboration.